Here are some quick, easy ways to keep traffic circulating to your blog while you actively participate online.
3 Ways to Deal With Price Objections
A successful business person will come to love the conversation that is the negotiation process, because it’s an opportunity to gain clarity with client, educate them, and reinforce the value of your work. Here are three ways to maintain your value in the face of price objections from potential clients.
3 Questions to Ask Yourself Before Getting Personal on Social Media
You can easily start treading deep water when you mix your personal views with your brand’s online presence. If you ask yourself these three questions before you commit your thoughts to social media, you’ll allow yourself the opportunity to form a smart strategy for supporting your beliefs and maintaining the integrity of your brand.
Do Fluffy Topics Hurt My Blog?
Not every blog topic is going to be a hard-hitting piece of industry news, must-have content, or an emotion-driven editorial. Sometimes, there’s just fluff.
If you show up to the page with only a bit of the lighthearted stuff to offer every now and again, is that such a bad thing?
3 Ways to Clarify Your Copy and Land More Clients
Whether you got your business education within the hallowed halls of a prestigious university, from trusted mentors, or on the street, odds are good you’ve been using typical, pretentious marketing language, turning off potential clients. Whether it’s just so vague […]
3 Ways Your Child’s Bookshelf Can Help Tell Your Brand Story
At the heart of every brand is its story. Many start-ups (and even some of us that have been around awhile) struggle with how to tell that story through images, ads, and content – our branding. But if you have […]
How to Provide More Options, Quality, and Value with Strategic Partnerships
As creatives, we’re always looking for ways to offer our clients more options, more quality, and more value. These are often the ways we try to differentiate ourselves in a market full of gifted and capable competition. But the […]
3 Keys to Creating a Successful Business Mindset with Affirmations
Is it all just self-help fluff, or can affirmations actually help to create a productive, successful business mindset?
The Difference Between Marketing Strategies and Marketing Tactics and How One Needs the Other
It’s very important to know which marketing tactics work best, but to get the most out of them, you’ll need to develop a marketing strategy that fits your specific buyers’ journey. What’s the difference between the two?
The Difference Between Content Marketing and Digital Marketing, and Why You Need Both
These are simplified explanations of what can be complex and expensive endeavors for any organization. But if you’re a company wise enough to launch complete Inbound Marketing campaigns that contain both quality Content Marketing that works in conjunction with well laid Digital Marketing, you’ll create your solid foundation of customers and prospects who truly want what you offer.